When prospective residents take a tour of your community, they're likely to end up in a staged residence. The entire point of this residence is to give prospects a way to imagine your community as their home. The staging shows the possibility within the space and invites prospects to feel at home when they become a part of your community.

What you do with your staged residence can really make or break the power within that space. 5 tips for an inviting residence staging, the kind that will be most impactful to touring prospects, are:

  1. Go neutral -- Neutral colors are exactly what you're aiming for in your staged residence. Even though bold shades are more eye-catching, which may make you think they're likely to give a bigger impression, you want to steer clear of any polarizing styles. While one prospect might love big, bold pops of red, green, or blue, another might find such a mix of colors distracting or overwhelming. When building your staged residents, take a look at trending neutral shades. This keeps the style agreeable while still being completely on trend.
  2. Declutter -- It's a tricky balance community management teams will have to strike to make a touring residence feel like home but keeping it easy to relate to for every prospect. While you do want some "personal" type items within the staged residence, it's important to keep things uncluttered so prospects can envision the space as theirs, with their things, and showcasing their personalities.
  3. Keep accents simple and comfortable -- If you don't know exactly what to use to personalize the space, start with a focus on all things cozy, simple, and comfortable. Soft throw blankets, pillows on the sofa, and textured area rugs are just enough to create an inviting atmosphere without being "too much".
  4. Keep furniture comfortable and minimalistic -- Furniture can really make a space look smaller when arranged incorrectly, if pieces are too large, or if furniture isn't space evenly throughout a room. Keep furniture minimalistic, but make sure it's cozy, comfortable, and soft just in case prospects wish to sit down and envision the residence as their own.
  5. Use light to your advantage -- Layered lighting with floor, table, and ceiling lamps, as well as natural light can work together to illuminate your touring residence perfectly. This allows all tours, at all times, to be well-lit, so prospects always get a comfortable and thorough view of the space.

At OccupancySolutions.com, we know the power a staged touring residence can hold. To learn more about investing in the perfect staging, contact us today.